You see, Indian customers are that sort of customers you cannot find in the whole world. It is very hard to motivate them for purchase, and if I send an SMS to unsatisfied client — they will get very angry. So that’s why it is difficult to work with marketing in that way. E-mails should be the same. There is kind of solution we already use: some discounts, some gifts for clients to increase loyalty and sales. We’re giving a discounts for customers and special offers for the best clients. And it works.